The Heartbeat of America
“The Heartbeat of America” the ads for Chevrolet, General Motors’ flagship brand of cars, used to boast. For better or worst, as the US auto giant celebrates its 100th anniversary this month, the company’s health has never seemed more tied to the country’s economic health.
At a time when the US economy is spluttering, the country’s most venerable car brand seems to be running out of gas.